Privacy Policy
Last Updated: 10 March 2026
1. Introduction
MediaOrb (Pty) Ltd t/a LinkDeck ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and share your personal information when you use the LinkDeck platform ("Platform").
This policy complies with the Protection of Personal Information Act, 2013 (POPIA) and other applicable South African data protection laws.
2. Information We Collect
2.1 Information You Provide
- Account information: name, email address, phone number, password.
- Profile information: business name, bio, profile images, links.
- Payment information: billing details processed through PayFast (we do not store card numbers).
- Communications: messages you send to us via support or enquiry forms.
2.2 Information Collected Automatically
- Usage data: pages visited, features used, timestamps.
- Device data: browser type, operating system, IP address.
- Analytics data: page views, click-through rates, referral sources.
- Cookies and similar technologies: as described in our Cookie Policy.
3. How We Use Your Information
We use your personal information to:
- Provide, maintain, and improve the Platform.
- Process payments and manage subscriptions.
- Send transactional communications (account confirmations, billing notifications).
- Provide customer support.
- Analyse usage patterns to improve our services.
- Enforce our Terms of Service and other policies.
- Comply with legal obligations.
4. Legal Basis for Processing
Under POPIA, we process your personal information based on:
- Consent: where you have given explicit consent.
- Contractual necessity: to perform our contract with you (providing the Platform).
- Legitimate interest: to improve our services and prevent fraud.
- Legal obligation: to comply with applicable laws.
5. Sharing Your Information
We do not sell your personal information. We may share it with:
- Service providers: payment processors (PayFast), hosting providers, email services, analytics tools — only as necessary to operate the Platform.
- Legal authorities: when required by law, court order, or to protect our rights.
- Business transfers: in the event of a merger, acquisition, or sale of assets.
6. Data Retention
We retain your personal information for as long as your account is active or as needed to provide services. After account deletion, we may retain certain data for up to 90 days for backup purposes, and longer where required by law.
7. Data Security
We implement appropriate technical and organisational measures to protect your personal information, including:
- Encryption of data in transit (TLS/SSL).
- Secure password hashing (bcrypt/argon2).
- Access controls and authentication.
- Regular security reviews.
No system is completely secure. We cannot guarantee absolute security but take reasonable steps to protect your data.
8. Your Rights
Under POPIA, you have the right to:
- Access: request a copy of your personal information.
- Correction: request correction of inaccurate information.
- Deletion: request deletion of your personal information.
- Object: object to processing of your information for direct marketing.
- Portability: request your data in a structured, machine-readable format.
- Withdraw consent: withdraw consent at any time where processing is based on consent.
To exercise these rights, contact us at privacy@linkdeck.co.za.
9. Children's Privacy
The Platform is not intended for children under 18. We do not knowingly collect personal information from children. If we become aware that we have collected such information, we will delete it promptly.
10. International Transfers
Your data may be processed by service providers located outside South Africa. Where this occurs, we ensure appropriate safeguards are in place as required by POPIA.
11. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes via email or a notice on the Platform. The "Last Updated" date at the top indicates when this policy was last revised.
12. Information Officer
Our designated Information Officer can be contacted at:
MediaOrb (Pty) Ltd t/a LinkDeck
Information Officer: Pierre Hunt
Phone: 082 545 8068
Address: 20 Koedoe Street, Tzaneen, Limpopo, 0850
Email: privacy@linkdeck.co.za
13. Complaints
If you are not satisfied with our response to a privacy concern, you may lodge a complaint with the Information Regulator of South Africa:
Website: inforegulator.org.za